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News


campaignlive.co.uk > article > advertising-no-longer-the-least-trusted-industry-says-aa-research > 49j1bpt746s32vcf3bfpjqjrxa

Advertising 'no longer the least-trusted industry', says AA research

21+ hour, 9+ min ago   (57+ words) Campaign UK Media and government now the least-trusted industries. ✓ Unrestricted access to our most popular content including the School Reports, Power 100 and Best Places to Work ✓ Essential round-ups such as Movers and Shakers, Pitch Update and the Question of the…...


campaignlive.co.uk > article > is-marc-pritchard-right-to-say-that-agencies-should-strip-away-anything-that-doesn-t-add-to-creative-output > 4nn7qd3mrr6zq217ty4pzpcmwj

Is Marc Pritchard right to say that agencies should strip away anything that doesn't add to creative output?

1+ day, 2+ hour ago   (58+ words) campaignlive.co.uk Procter & Gamble's chief brand officer told the ANA conference in Florida that its time to "disrupt this archaic 'Mad Men' model, eliminating the siloes between creatives, clients and consumers, and stripping away anything that doesn't add to…...


campaignlive.co.uk > article > gareth-collins-joins-mcgarrybowen-as-ceo-after-leo-burnett-exit > 4h6gsrkdkvpvb1n53533dhaddh

Gareth Collins joins Mcgarrybowen as CEO after Leo Burnett exit

1+ day, 15+ hour ago   (284+ words) by Simon Gwynn | 20 March 2019 Collins replaces Jason Gonsalves, who left in December. Mcgarrybowen has appointed Gareth Collins, chief executive of Leo Burnett and Fallon London, to lead its London agency. Collins will take up the role of chief executive at…...


campaignlive.co.uk > article > cp-b-london-appoints-pablo-s-dave-day-as-ecd > 4wznbhe0rtcp27p43fpdq7kdmz

CP&B London appoints Pablo's Dave Day as ECD

1+ day, 21+ hour ago   (371+ words) by Kate Magee | 30 January 2019 Day replaces interim creative chief Russell Ramsey. Crispin Porter & Bogusky London has appointed Dave Day as executive creative director. Day is currently joint executive creative director at Pablo, a role he has held since July 2017. Before…...


campaignlive.co.uk > article > bruce-daisley-promoted-to-uk-country-manager-at-twitter > 40ctysx8s746s7pb01m11wvydg

Bruce Daisley promoted to UK country manager at Twitter

3+ day, 23+ hour ago   (28+ words) Campaign UK Bruce Daisley, the sales director at Twitter, has been promoted to UK country manager, replacing Tony Wang....


campaignlive.co.uk > article > burberry-joins-coca-cola-and-samsung-with-piccadilly-circus-placement > 40ztdysgjr168xpz6jwzqaxv4k

Burberry joins Coca-Cola and Samsung with Piccadilly Circus placement

4+ day, 47+ min ago   (47+ words) Campaign UK Burberry has become the first brand to advertise on a giant new screen at the iconic Piccadilly Lights display in central London, as it continues its push into outdoor media and pull back from print advertising....


campaignlive.co.uk > article > yorkshire-tea-enlists-celebs-in-biggest-ever-campaign > 4wyzc8btsevtq5n1x6e1a5rjx6

Yorkshire Tea enlists celebs in biggest-ever campaign

3+ day, 23+ hour ago   (26+ words) Campaign UK Yorkshire Tea is rolling out a £7m celebrity-studded campaign that marks a creative shift in its advertising....